- Suggesting strategies to your PM
- Should be able to scale ads without results fluctuations.
- Learning and training yourself for further improvements.
- Developing and implementing paid ad strategies that align with business goals and objectives.
- Creating ad campaigns, including selecting target audiences, creating ad copy and visuals, and setting up ad budgets.
- Monitoring ad performance and adjusting ad campaigns as needed to optimize for results.
- Conducting A/B testing to identify the best-performing ad variations and optimize campaign performance.
- Analyzing and reporting on ad campaign results to identify insights and opportunities for improvement.
- Keeping up to date with ad policies, best practices, and trends to ensure ad campaigns are compliant and effective.
- Collaborating with other teams, such as creative and content, to develop cohesive ad campaigns that support broader marketing initiatives.
- Can also communicate with clients
Skill Sets to Have
- Must be specialist in any one platform + Media buying concepts clear.
- Meta
- Google/YouTube
- Tiktok
- Snapchat - Good to have
- Linkedin - Good to have
- Twitter - Good to have
- Basic ad copywriting.
- Should know concepts of sales funnels
- Should know graphic tools like Canva
- Should have good control over basic communication in English.
- Should know basic tracking and analytics setup.
- Have managed $10K+ in ad spend.
- Experience with any one of the category and know how of other:
- eCom
- Lead Gen
Job Type: Full-time
Salary: Rs40,000.00 - Rs60,000.00 per month
Ability to commute/relocate:
- Karachi: Reliably commute or planning to relocate before starting work (Required)
Job Type: Full-time
Salary: Rs40,000.00 - Rs60,000.00 per month
Ability to commute/relocate:
- Karachi: Reliably commute or planning to relocate before starting work (Required)
